Brand Expert Voice for Smyths Toys: The psychology of boredom and unstructured time


Expert commentary for Smyths Toys exploring why children do not need to be entertained every minute of the day, and how unstructured time can support creativity, problem-solving and independence. Dr Jemma Anderson explains why a balanced day, with opportunities for both structured activities and child-led play, can help children develop the confidence to work out what they would like to do next.

Click here to read the article. Click here to read more about Dr Jemma Anderson’s PLAY Approach.

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